As automotive advertising continues to be a key driver of revenue for radio, some operators are growing concerned over slowing spend in 2024, however, the sector is poised for a strong rebound in 2025 ...
According to an article by MediaWeek, through the month of October automotive advertising in magazines remained flat at $1.8 billion and it’s not expected to grow beyond that in 2006. Many herald the ...
In the wake of the JLR cyberattack, the costliest in UK history, the spotlight is rightly on cybersecurity. But while cyber breaches grab headlines, another kind of attack is quietly eroding budgets ...
Microsoft Advertising is launching an open beta that is specific to the automotive industry. The Automotive ads, announced Wednesday, are rolling out in the United States and United Kingdom. The ...
FLOWER MOUND, TX – October 22, 2025 – PRESSADVANTAGE – As digital advertising faces increasing saturation and declining engagement, automotive businesses across the United States are revisiting a ...
DETROIT — Goodway Group's Beep Automotive Ad Network rolled out a new targeted initiative to reach online vehicle shoppers. What's different about this new approach is executives say this strategy ...
Cox Automotive and Roku are now working together to help determine how advertising on streaming TV can impact the consumer car-buying journey, including all stages of that process, from web browsing ...
Microsoft Advertising is poised to make its automotive ad unit, Automotive Ads, available to all advertisers globally, the company announced Tuesday. The rollout, which will happen during the next ...
Last year’s Super Bowl drew a significant number of auto advertisers despite a supply shortage that caused brands to think twice about spending big on marketing to spur demand. The game emerged as a ...