Ever since the blockbuster Barbie movie premiered two summers ago, there’s been resurgence of interest in and profound ...

Toy manufacturer Mattel announced that the NBA legend LeBron James will be the brand's first 'Kenbassador'. But the news ...

Turning yourself into a Barbie or action figure with AI has taken over social media – but experts say you should think twice ...

LeBron James is bringing big Ken-ergy to the toy world. Barbie maker Mattel announced the Lakers star is the first ...

Mattel worked hard to transform Barbie into a progressive icon. Can the company keep it up through the Trump administration?

Four-time NBA champion LeBron James holds his newly released Ken doll, which was made available for purchase on Monday, April ...

Mattel says the new Ken doll featuring LeBron James drops at Target, Walmart and Amazon on April 14 with a suggested retail ...

LeBron James is making history by being Mattel's first Kenbassador. The basketball legend partnered with the brand to create ...

Mattel announces the first Kenbassadors doll in 2025, featuring NBA legend LeBron James. LeBron's Ken doll supports his ...

LeBron James will be the first pro athlete to get a Ken doll in his likeness as part of a partnership with Mattel.

Barbie has announced that LeBron James is the first athlete to have a Ken doll. Mattel, the parent company that owns Barbie, ...

Mattel, the toymaker behind the “Most Diverse Doll Line” and a blockbuster Barbie movie trumpeting diversity, is talking less ...